Will “Free to Air” Public Service Broadcasts still be “Free” in an age of internet delivered TV?
It is written into UK legislation that the UK’s public service broadcasters (BBC, ITV, Channel 4 and Channel 5) must be ”free at the point of access”. Currently broadcasters are paying to distribute their content both online and via traditional methods. But with costs rising and fewer people using the Digital Terrestrial TV (DTT) service, … Continued
Read moreIs fragmentation in content distribution and subscription fatigue leading to the idea of Cable 2.0?
We’re at the height of the streaming wars; over the last few years content distribution has become more fragmented than ever, audiences are overrun with choice and the current pressure on household finances can leave consumers overwhelmed by the number of subscriptions they need to manage and pay for. And with costs continually rising, the … Continued
Read moreIntroducing Buzzflo
Operators need increasingly more adaptable, intelligent, and extensible systems to manage the multiple delivery and revenue streams available to them. Introducing, Buzzflo – a digital-first, AI enabled content management solution for multi-platform video-on-demand (VOD) and streaming content delivery, designed specifically to meet the needs of today’s dynamic media landscape and diversifying audience requirements. Platform agnostic … Continued
Read moreContent Management, Integration & Streaming – same story different systems?
Broadcast and content management systems have always been about making businesses more effective; validating data and processes, establishing clear workflows, promoting decision making based on accurate, relevant information and interfacing with third party and legacy systems to help facilitate this. As the shift from traditional broadcasting methods towards more advanced, technology-driven approaches and cloud-based solutions … Continued
Read moreIs now the time for traditional broadcasters to take back their audience and restore advertising revenue?
The surge in sVOD services seems to have reached saturation point, subscriptions are stalling (if not declining), subscriber churn is high and to top it all off the main players are also introducing (limited!) advertising – and who wants to pay to watch adverts? Broadcasters have been investing heavily in OTT streaming services; securing new … Continued
Read moreBroadcasters vs Social Media: Progressive partners or uneasy bedfellows?
Content owners and broadcasters have long seen, and successfully used, social media as a place to promote TV shows and engage potential viewers. However, they are now partnering with social media platforms in more innovative ways to both attract new viewers and generate revenue. It’s widely recognised that social media platforms can be a perfect … Continued
Read moreData, data EVERYWHERE
Despite it’s low profile, Management Science Associates (MSA) makes a big impact across many industries. Data is all around us, driving decision-making processes everywhere from your child’s school to your favorite sports team’s locker room. The number of bytes of data produced everyday is estimated to be in the quintillions, and this information is used … Continued
Read moreAnother win for MSA Focus as long-term partner continues relationship with upgrade and new development.
A leading Hong Kong based media and entertainment provider, and long term MSA Focus partner, has once again placed its trust in MSA Focus software solutions by recently inking a deal to upgrade to ForeTV Pulse, the current generation of MSA Focus’ award winning Broadcast Management Solution. Driven by a requirement to improve efficiency and … Continued
Read moreTargeted Personalized Ads – are they coming as FAST as they should?
As broadcast TV endures a quest for reinvention and transformation, the streaming revolution keeps on trucking – taking all our eyeballs along for the ride. The freedom to watch anywhere, anytime, on anything has become a foundation of the way we consume video content in the modern world. And as traditional broadcasters launch their own … Continued
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