Noticias

Conoce las ultimas noticias de MSA Focus y el mundo del manejo Audiovisual

Data, data EVERYWHERE

Despite it’s low profile, Management Science Associates (MSA) makes a big impact across many industries. Data is all around us, driving decision-making processes everywhere from your child’s school to your favorite sports team’s locker room. The number of bytes of data produced everyday is estimated to be in the quintillions, and this information is used … Continued

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Another win for MSA Focus as long-term partner continues relationship with upgrade and new development.

A leading Hong Kong based media and entertainment provider, and long term MSA Focus partner, has once again placed its trust in MSA Focus software solutions by recently inking a deal to upgrade to ForeTV Pulse, the current generation of MSA Focus’ award winning Broadcast Management Solution. Driven by a requirement to improve efficiency and … Continued

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Targeted Personalized Ads – are they coming as FAST as they should?

As broadcast TV endures a quest for reinvention and transformation, the streaming revolution keeps on trucking – taking all our eyeballs along for the ride. The freedom to watch anywhere, anytime, on anything has become a foundation of the way we consume video content in the modern world. And as traditional broadcasters launch their own … Continued

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Fast Channels: The new linear, the missing link, the broadcasters saviour, or just the latest fad?

The fact that publishers and broadcasters are gravitating towards FAST or “Free Ad-Supported Streaming Television”, should not come as any surprise: Content distribution is more fragmented than ever, audiences are overrun with choice and the current pressure on household finances is putting the squeeze on subscription-based services (including traditional cable packages) – monthly costs are … Continued

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Connecting linear and digital management teams through data synchronicity.

With the continued rise of, and appetite for VOD and streaming services, traditional broadcasters are under great pressure to stay ahead of the curve, or at the very least to deliver a service that meets consumer expectations. As such it is incumbent on broadcasters to provide a diverse catalogue of viewing options that include linear … Continued

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Astro conclude the Pulse is strong with MSA Focus

MSA Focus is delighted to announce that it has once again been selected by Malaysia-based satellite broadcaster Astro, in a major new deal to supply its next generation broadcast management solution ForeTV Pulse. As Astro began to plot its course for the future, with expansion, consolidation of workflow and a renewed focus on VOD services … Continued

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Sparklight-ing the way forward with ForeTV Pulse

MSA Focus is extremely proud and excited to announce that US cable MSO Sparklight, through premier business technology consultancy Trace3, has selected ForeTV Pulse to underpin its cable ad-insertion operation. Sparklight were looking to replace their end-of-life legacy systems with a modern, adaptable solution that would support their business as it grows into the future. … Continued

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MSA Focus has its finger on the Pulse with AT Media

Having secured a major new deal to implement the ForeTV Pulse Broadcast Management Solution at leading Hungarian Sales House AT Media, MSA Focus are pleased to announce that Phase 1 of the implementation is nearing completion with initial go-live slated for April 2022. AT Media were looking to upgrade aging systems and consolidate its sales … Continued

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Channels in the UK: A Brief History

It would be an understatement of epic proportions to say that television of today is different to television of half a century ago. This is not only limited of course to the way we consume media but also the evolution of broadcasting channels over the years and the sheer number they have since grown to. … Continued

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