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Find out the latest MSA Focus and broadcast management news

What to look for in a digital asset management system

Asset management is nothing new. We have had asset management systems since the dawn of television. We just did not call it that. Imagine a can of film on the shelf in the vault. It has technical metadata: we can see whether it is 16mm or 35mm. The label on the front of the can … Continued

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The Rise of Cardiff’s Media Industry

Wales has long been a valued location for the film and television industry. The BBC began broadcasting in Cardiff way back in 1923 but the vast majority of development has occurred in recent years. According to a report conducted by the city council, employment in the film, television and multimedia sector increased by over 40% … Continued

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MSA Focus Asian Roadshow dates and locations

MSA Focus Asian Roadshow dates and locations. It’s not too late to book an appointment     If you are interested in the team visiting your station to discuss and demonstrate the industry leading functionality and time saving toolsets available in ForeTV Pulse, please contact Mr LC Phua in our Kuala Lumpur office directly (lcphua@msafocus.com.my) … Continued

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Television advertising: a shift in the dynamics?

Advertising via television is nothing new, companies have been marketing via TV since the mid-1950s, but there has been a clear change in the way that businesses have gone about this in recent times. The rapid growth of digital, from standard web to social platforms and video-on-demand systems has contributed to a new era of … Continued

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ABU shows successful introduction of ForeTV Pulse

MSA Focus’ attendance at the ABU Digital Broadcasting Symposium in Kuala Lumpur, Malaysia once again proved to be very successful. Taking place from 6th-9th March 2017, this year’s show was hosted by the Royal Chulan Hotel in Kuala Lumpur, a new venue for 2017. For MSA Focus this proved to be a positive change, with … Continued

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MSA Focus to Race the Sun for Action Medical Research

An intrepid team from MSA Focus will be participating in this year’s Race the Sun in support of the children’s charity Action Medical Research, dedicated to improving the health of babies and children. The challenge is for a team of four to cycle, hike and canoe their way around a set course around the stunning … Continued

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Long Form vs Short Form Content: Which is more effective?

The whole ‘long form vs short form’ argument is nothing new. For years, technology experts have pushed to find ground-breaking results to prove once and for all which form is the best for guaranteeing positive results and feedback. For me, it is hard to suggest that one form is better than the other. If you … Continued

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New dates & events for the MSA Focus Asian Roadshow 2017

MSA Focus has extended its annual Asian Roadshow to include participation in the Advance Digital Tech Group Co Ltd (ADT) of Thailand Seminar from 9th – 11th June. Following the success of last year’s roadshow to Asia, which saw MSA Focus demonstrating its latest software innovations across a number of countries including: Malaysia, Singapore and … Continued

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Exhibitions…….…to show or not show, that is the question

The annual IBC Exhibition and Conference held in the Amsterdam RAI during September has been the centre piece of the European Broadcasting Industry calendar for many years. Indeed MSA Focus has attended religiously since the company’s conception in 1988 (at which time IBC was held in Brighton, UK). Over the years MSA Focus has also … Continued

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