MSA Focus continues its support of Asia’s leading communications & ICT group, Singapore-based SingTel’s broadcast operation; with the development of a series of enhancements to further improve operational workflow in the management of their television offerings.
These include developments to provide Linear Ad Insertion capabilities, allowing commercial airtime to be placed into Pass-thru schedules and the introduction of ForeTV’s EPG Management module to the SingTel workflow. This provides the ability to easily design EPG content forms to manage both library and event based EPG metadata, while also offering pass-through channel import routines that minimise EPG maintenance after schedules are created; these include EPG auto-link, programme-to-library, episode and meta-data mapping features along with multi-language, region and channel support.
A comprehensive interface to the Dalet MAM platform has also been developed allowing the ForeTV media library to be synchronised with the Dalet centralised repository allowing for a smoother and more streamlined workflow with immediate availability for fast production and multiplatform distribution.
“SingTel are an extremely interesting and stimulating partner for us” said Phua Lik Chin, Head of the MSA Focus Asian Office in KL “This continued relationship demonstrates the flexibility of ForeTV and our commitment to working with SingTelto enhance their business operations.”
Built on the Microsoft® .NET® framework and using industry standard Windows® native technologies, ForeTV provides an end-to-end, enterprise-wide, integrated broadcast management solution, dealing with all aspects of the transmission timeline; from media, rights and asset management, acquisitions, scheduling, ad-sales and playlist generation to inventory and performance analysis, reporting and post-TX reconciliation.
The SingTel Group is Asia’s leading communications group and the largest listed company on the Singapore Exchange by market capitalisation, providing a wide spectrum of multimedia and infocomms technology (ICT) solutions, including voice, data and video services over fixed and wireless platforms.