DirecTV LA firmly in phase with ForeTV

June 2010

MSA Focus is pleased to announce that DIRECTV Latin America, the leading satellite television provider in Latin America and the Caribbean, are to bring their Venezuelan operation online with ForeTV from July.

DirecTV Latin America already have around 20 channels live with ForeTV through their playout centres in LA, a number which continues to increase, with an average of 5 new channels being brought online each month towards a total of 36 to be live by September .

This next phase of the project, which kicks off in July, will see all 30 channels based out of DirecTV’s Venezuelan centre also live with ForeTV by the end of September.

“This implementation marks a significant milestone for ForeTV, as it involves a number of sites across Latin America and the Caribbean including: Los Angeles, Puerto Rico, New York, Venezuela and Argentina“, said Anna-Beth James the MSA Focus Project Coordinator “We have developed a great working relationship with DirecTV, their organisation and commitment to the project along with a strong, iterative project plan has helped us to progress very smoothly and we’re already looking forward to the next phase.”

By bringing together multiple locations, seamlessly integrating their ad-sales operations and providing training in both English and Spanish, MSA Focus’ ForeTV has enabled DirecTV to fulfill its requirement to fully support its regional operations throughout Latin America and the Caribbean.

By the end of September DirecTV will have around 70 channels across 4 sites live with ForeTV.